Make sure your promotions are in the same place as your target audience.
Combine the dynamic possibilities of online campaigns with the traditional mass media coverage.
Combine the dynamic possibilities of online campaigns with the traditional mass media coverage.
They look for information online but go shopping to physical shops. Sometimes the opposite is true.
They look for information and test products at a physical point of sale and then make the purchase online.
Therefore, in order to fully exploit the promotional potential, it is best to combine different forms of advertising.